The primary objective of store design is to create value and positively impact customer experience. The layout of a store can make a significant difference to the success of a retailer, and ultimately whether a retailer survives or not.  In this article we take a look at the store layout science behind good shop floor design and identify key areas you should consider when planning or redesigning your own store. Single floor preference for store layout Shopper behaviour expert, Claus Ebster, found through his research that shoppers like to navigate the store from the floor they entered on. For retailers … Continue reading Store Layout Science Will Help You Sell More