SHOCK ABSORBER

ILLUMINATED DISPLAY UNIT

A display unit for the Shock Absorber bra product that provides key information surrounding the unique features and benefits of the product.

1. The Brief

To design and manufacture a Shock Absorber unit that displays the product out of the box. Information must be provided to outline the unique features of the product, lighting would be useful to create maximum stand-out in store.

3. THE ENGINEERING

The development design team created a timber sub-frame to support the feature elements and house the LED lighting components. The designers chose to layer materials to give a quality feel to the unit.

2. THE SOLUTION

We created a high quality joinery based design with subtle key lighting elements to create product focus in a busy store environment. We designed lit icons that were taken directly from the packaging.

4. THE MANUFACTURE

The project started in our joinery department where the sub-frame was CNC machined and laminated. The lighting could be accessed from a removable rear panel, whilst the acrylic front panels were printed and glued into position.